One rule engine deciding who hears about what, on which channel, at what hour. The noise stops; the signal lands on the right person's phone.
Notification orchestration is a central rule engine sitting between every source system and every channel, deciding who hears about what, where, and when. Critical events override every rule and reach a human in seconds; everything else routes by role, shift, and on-call rota, so the team stops muting the channel everyone learned to ignore.
We sit with your business. We find the operational problem costing you the most. We build the system that fixes it.
Every system shouts. Stock is low, everyone gets an email. A card decline trips a fraud signal, Slack pings twenty people. An on-call engineer's laptop pulses at 2am for a disk warning that could wait. After a week the team mutes the channel and archives the inbox folder. The one alert that was actually a fire goes unread next to nine hundred that weren't. Nobody on the team trusts the channel anymore. The on-call engineer screens her phone because the last six pings didn't matter.
A central rule engine sitting between every source system and every channel. Conditions and severity decide who hears about it. Channel preferences decide where. Quiet hours decide whether it can wait until 7am. Critical events override every rule and reach a human within seconds. Everything else routes by role, by shift, by on-call rota. Slack to the right channel. SMS only when needed. Email for the audit copy. WhatsApp for the field team. Push for the on-call phone.
The team started noticing alerts again because there were fewer of them. The on-call engineer's phone stopped buzzing at 2am for things that could wait until coffee. Stock alerts reached the buyer, not the entire company. Every routing decision is logged with the rule that fired, the condition matched, and the channel chosen. When something is missed, the answer is one query away.
One example, five channels, four personas, one rota. Yours would use the channels your team already lives in, with the rules your business already follows.
Quiet, nothing for this channel.
Quiet, nothing for this channel.
Not subscribed.
Not subscribed.
Quiet, nothing for this channel.
Fire an event from the panel to see only what this persona receives.
Want one built for your business? The first conversation is free.
Book a discovery callRules fire automatically as source events land. Severity, persona, quiet-hours and channel preferences compose into a single routing decision, no human deciding who to copy, no group chat to ignore.
Explore AutomationEvery alert carries its rule, the matched condition, the chosen channel, and the recipient set. Missed-alert post-mortems read the trail instead of guessing where the message went.
Explore Audit TrailsThe engine treats noise as a first-class problem. Repeating alerts, duplicate signals, and low-signal "FYI" pings are de-duplicated, batched or suppressed so the actual outliers reach a human within seconds.
Explore Anomaly DetectionNot the primary focus for this system.
The first conversation is free. And useful either way.